The Culture Cult Travel Show
Branding • Graphic Design
About
The Culture Cult Travel show is a comedic history and travel podcast show hosted by Marie Walker. From untold history, to outrageous travel stories, the podcast is meant to inform listeners and make them laugh at the same time as they explore cultures from around the world.
The Scope
Marie needed to establish a cohesive brand for her podcast and social media. She had many great ideas but ultimately had too many styles that clashed. My mission was to redesign her logo and create a brand style guide that focused on one cohesive visual identity that would work across all platforms. In addition to this I redesigned the podcast cover art and consulted on social media graphics.
MoodBoards
Picking the Right Style
Branding
Brand Style Guide
Ultimately, the visual identity for the Culture Cult show can be described as black & white historical photographs with pops of bright colors with bold header fonts.
Cover Art
Podcast Cover Art
Apple Podcast
Spotify
